At Black Bay, your privacy matters to us. We are committed to handling your personal information responsibly, transparently and securely.
This Privacy Policy explains how we collect, use, store and protect your information when you visit our website, create an account, make a purchase, communicate with us or otherwise interact with Black Bay.
By accessing or using our website, you acknowledge the practices described in this Privacy Policy.
1. Information We Collect
We may collect personal information that you provide directly to us, including:
• Your name
• Email address
• Phone number
• Billing and shipping address
• Account and login information
• Order and transaction details
• Payment-related information
• Information you share when contacting our customer support team
When you browse our website, certain information may also be collected automatically, including your IP address, browser and device information, pages viewed, interactions with our website and cookie-related information.
We collect this information to provide you with a seamless, secure and personalised experience with Black Bay.
2. How We Use Your Information
We may use your information to:
• Process, fulfil and deliver your orders
• Manage your account and purchase history
• Provide customer service and respond to enquiries
• Process returns, exchanges and refunds
• Improve our website, products and customer experience
• Personalise content and recommendations
• Prevent fraudulent or unauthorised activity
• Communicate important information regarding your orders, account or our services
• Send you updates about new collections, launches, offers and other Black Bay communications, where you have chosen to receive them
You may opt out of promotional communications at any time through the unsubscribe option provided in our emails or by contacting us.
3. Cookies & Website Experience
Like most online stores, Black Bay may use cookies and similar technologies to make your browsing experience smoother and more relevant.
Cookies may help us remember your preferences, understand how visitors interact with our website, improve website performance and provide a more personalised shopping experience.
You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect some features or functionality of the website.
4. How We Share Your Information
We do not sell or rent your personal information.
We may share information with trusted third-party partners and service providers where necessary to operate our business and provide our services. These may include payment processors, logistics and delivery partners, technology providers, website hosting services, analytics providers, customer support platforms and marketing service providers.
We expect such service providers to process your information only for legitimate business purposes and in accordance with applicable requirements.
We may also disclose information where required by law, regulation, legal process or a lawful request from a government or regulatory authority.
5. Payment Information
Payments made through our website may be processed by authorised third-party payment providers.
Payment information is handled in accordance with the security and privacy practices of the applicable payment provider. Black Bay may not directly store complete card or banking information where payments are processed through such third-party services.
6. Data Security
We take reasonable administrative, technical and organisational measures to protect your personal information against unauthorised access, loss, misuse, alteration or disclosure.
Access to personal information is limited to authorised personnel and service providers who require it to perform their respective functions.
While we take appropriate precautions, no method of transmission over the internet or electronic storage can be guaranteed to be completely secure.
7. Data Retention
We retain personal information only for as long as reasonably necessary to fulfil the purposes for which it was collected, provide our services, meet our legal and regulatory obligations, resolve disputes and enforce our agreements.
When personal information is no longer required, we may securely delete or anonymise it, subject to applicable legal requirements.
8. Your Choices & Rights
Subject to applicable law, you may request to access, review, correct or update certain personal information that we hold about you.
You may also request the deletion of your personal information or withdraw consent for certain uses of your information, where applicable.
Please note that we may need to retain certain information where required by law or where necessary for legitimate business purposes, such as maintaining transaction records or resolving disputes.
To make a privacy-related request, please contact us using the details provided below.
9. Third-Party Links
Our website may contain links to third-party websites, platforms or services.
Black Bay is not responsible for the privacy practices, content or security of websites operated by third parties. We recommend reviewing their respective privacy policies before providing personal information.
10. International Data Transfers
Some of our technology or service providers may process or store information in locations outside your country of residence.
Where such transfers occur, we take reasonable steps to ensure that personal information is handled appropriately and in accordance with applicable data protection requirements.
11. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes to our services, business practices or applicable legal requirements.
Any revisions will be published on this page. We encourage you to review this Privacy Policy from time to time to stay informed about how we handle your information.
12. Contact Us
If you have any questions, concerns or requests regarding this Privacy Policy or the way your personal information is handled, please contact us through the contact details provided on our website.
Our team will be happy to assist you.
